Anyone who thinks selling and servicing Digital OOH networks and advertising is easy should have a wander through the financials of rVue, which just released its SEC -required financials for the last...
May 16, 2012
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An interactive billboard at London’s Euston Station shows an idiot going ballistic on a woman. A prompt on the billboard tells viewers to go to a URL to virtually “drag” the man ...
May 07, 2012
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Research released last week by the Outdoor Advertising Assocation of America provides an interesting snapshot of how consumers spend their time away from, with an astonishing amount of it allocated...
May 07, 2012
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The orange-mad folks at Montreal-based Ayuda have launched a new service called Zest, timed for the start of the TAB/OAAA OOH Media Conference this week in Miami.
The product is aimed primarily at r...
Apr 30, 2012
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The Outdoor Advertising Association of America has its big annual conference this week in Miami and one of the big activities is the launch of a new branding effort to broaden the understanding and ...
Apr 30, 2012
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I’ve no idea how meaningful this will be in activity, but if there is value in the company you keep, then DOmedia just developed a very nice alliance with advertising planning giant Telmar Gro...
Apr 30, 2012
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